What are email automations?

Client Connect offers powerful email automations designed to boost engagement and increase sales with minimal effort. Once you set up an email automation, it runs in the background automatically.

Types of automations
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Reorder reminders
Remind clients they're running low on a product they previously purchased.

Trigger: This automation checks to see what products a client purchased and sends a reorder reminder email based on the predicted use-up time for that product.

Customization: This automation is not editable.
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Home care follow-up
After an online purchase, thank clients for the order and see how they like their new products.

Trigger: The automation automatically sends a thank you email after an Online Store purchase.

Customization: You can override the default settings and set the time you’d like to wait before sending your email. You can also modify the subject line, change the sender's name, and select from various templates. You can customize an existing template or create your design using a blank template.
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Birthday
Personalize emails to clients to celebrate their birthdays with a little self-care.

Trigger: The automation checks to see if the client has birthday information on file and, if so, sends a birthday greeting one week before the client's birthday date.

Customization: You can override the default settings and set the time to send your email before the event. You can also modify the subject line, change the sender's name, and select from various templates. You can customize an existing template or create your design using a blank template.

 

Automations for Connected POS Users
If you’ve connected your Point of Sale (POS) software to your SalonInteractive account, you may have access to more email automations.
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New client thank you
Express your appreciation following a client's first service with a personalized thank you.

Trigger: This automation sends a personalized thank you message one hour after a new client's first visit.

Customization: You can override the default settings and set the time you’d like to wait before sending your email. You can also modify the subject line, change the sender's name, and select from various templates. You can customize an existing template or create your design using a blank template.
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Time for your next visit
Remind clients to book their next service to keep them looking their best.

Trigger: If a client does not have an upcoming appointment and it has been four weeks since their last visit, the automation sends a reminder email.

Customization: You can override the default settings and set the time you’d like to wait before sending your email. You can also modify the subject line, change the sender's name, and select from various templates. You can customize an existing template or create your design using a blank template.
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We miss you
Rekindle relationships with clients who haven't visited the salon in a while.

Trigger: The automation sends an email to anyone who does not have an upcoming appointment and has not been in for services 12 weeks since the last visit.

Customization: You can override the default settings and set the time you’d like to wait before sending your email. You can also modify the subject line, change the sender's name, and select from various templates. You can customize an existing template or create your design using a blank template.

How do I create, customize, and edit email automations?


Resources:

What is Client Connect?

How do I create, customize, and edit email automations?

How do I use the email editor?

 

If you need help, our support team is here for you. Give us a call at 312-300-0553 or open a case at support@saloninteractive.com