If you have a question about SalonInteractive or offering online retail, we have your answers right here.
What is SalonInteractive, and how does it work?
SalonInteractive is an eCommerce and marketing platform that provides free Online Stores for stylists, salons, barbershops, and spas. You simply set up shop and recommend your favorite products, and then your local distributor fulfills the orders client-direct. It only takes 10-15 minutes to set up your free Online Store, with commissions deposited directly into your account each week.
Why should our salon sell retail at all?
Salon and spa guests are three times more likely to stay your client if you recommend products for at-home use. Selling retail adds value and longevity to your services and helps increase client loyalty.
Why should I sell retail online?
Having an Online Store gives your clients another way to shop for the products you recommend. It’s 24/7 access to professional products for those who leave the salon empty-handed, need to restock between appointments, or simply prefer to shop online.
How can our salon increase retail sales?
On average, only 20% of clients buy their products at the salon or spa. Since more people are opting to purchase their beauty and grooming products online, having an Online Store gives your salon or spa the opportunity to take back those sales and increase your bottom line.
Our stylists don't like to sell products in the salon as it is, so why should we take the time to add an Online Store?
Your clients are shopping online for retail anyway…why not with you? Offering an Online Store is an added convenience and a trusted source for your clients to purchase professional products. If given the opportunity, most would rather buy from you, their beauty expert, so make it easy for them to do so.
How is SalonInteractive different than an affiliate program?
Some retailers and brands offer affiliate programs where an affiliate partner (in this case, salons and stylists) uses a link to refer clients to the retailer/brand website. Any sales made through that link are paid commissions (typically 2-15%). However, some third-party websites choose to market directly to the shopper, bypassing the salon and any commissions completely. SalonInteractive is not an affiliate program, so there is no chance of missed commissions for you. Instead, your clients shop through your Online Store, where you earn commissions on all completed transactions.
Where is SalonInteractive available?
Online Stores through SalonInteractive are only available in the United States at this time.
How can SalonInteractive help me as a suite/booth renter?
Having an Online Store will allow you to offer your clients a wide range of products without having to carry inventory or worry about shipping. In addition to adding value to your services by recommending proper home care, offering retail online will increase your earning potential without an outlay of cash.
Won't having an Online Store take away from our in-salon retail sales?
Just the opposite! We typically see in-salon retail sales grow for salons or spas when they add eCommerce. Their Online Store helps increase awareness of professional brands while the 24/7 online shopping convenience captures lost sales to big box and other online retailers.
My salon does really well with retail. Why should we sell online?
On average, 80% of a salon’s clientele leaves empty-handed. Also, a growing percentage of your clientele prefers buying their products online. By simply offering a 24/7 online shopping experience, your business can see increased retail sales to clients not currently shopping with you, all without having to carry additional products or worry about shipping.
We already sell online. What benefit is SalonInteractive to our salon/spa?
SalonInteractive offers fully maintained web stores with accurate product data that is continually updated. Our network of distributors handles order fulfillment, so you or your team don’t need to. You can also take advantage of free On Behalf Marketing to promote your preferred brands through your Online Store.
Can we add our own private-label products to the platform?
We are not taking individual or private label brands at this time, but we might in the future. In that case, there will be a cost involved, and you would be responsible for the 3PL (shipping/fulfillment).
How much does SalonInteractive cost to use?
SalonInteractive’s Free plan includes many amazing features like an Online Store, On Behalf Marketing, Product Recommendations, and Salon Ordering. You can also upgrade to the Essentials plan to add Client Connect marketing features and/or increase your commission percentage with a Commissions Boost subscription. Learn more: https://www.saloninteractive.com/pricin
How is diversion controlled?
All products are sold on the platform at MSRP, making it unattractive for potential diverters. However, SalonInteractive does monitor and follow up with any larger purchases
How do I know if these products are counterfeit or not?
SalonInteractive works directly with professional brands and their distributors to ensure the quality and authenticity of all products available through the platform.
If I am a licensed professional, can I get a discount on products?
Salon Ordering is a separate feature on SalonInteractive that allows salons and spas to order their products for retail inventory or back bar online through participating distributors. Learn more: How do I enable salon ordering?
Can clients pay with Apple, Pay-Google Pay-Paypal?
Currently, SalonInteractive only accepts debit or credit card transactions.
Can clients pay with salon gift cards?
Not at this time.
How and when do I get paid?
Salon commissions are paid weekly on Fridays. How and when do I get paid?
What support do you offer if I need help or have questions?
We’re here to help! Our Help Center is available 24/7 at support.saloninteractive.com for the answers you need. You can also reach out to our team of Success Consultants at 312-300-0553 or support@saloninteractive.com.