Putting together a social media campaign is really not difficult. It just takes some initial planning and sticking to a regular deployment schedule.
Here are some suggested posts to help promote your Online Store:
- Introduce your Online Store and include the direct link
- Select a specific product from your Online Store and highlight it on social
- Post your recent work and then name the products you used to style the hair, adding direct links to the products on your store
- Ask a client to view your store while they are in your chair and record their reaction - post the video
- Create a color care post and mention the importance of home care for hair health
- Post a video of a finished men's hairstyle and mention what products were used -add product links to your Online Store
- Ask your clients to support your salon by shopping online with your local business
- Add a curl-care post and highlight your go-to products with links
- Create a post promoting product subscriptions - send DMs to clients you think would benefit
It's suggested to post at least once a week to all of your salon's social media channels:
How do I promote my Online Store on Facebook?
How do I promote my Online Store on Instagram?
How do I promote my Online Store on Pinterest?
Need some social media artwork to help get things started?
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If you need help, we’re here for you. Give us a call at 312-300-0553 or open a case at support@saloninteractive.com.